The Stockholm-based entertainment and music investment firm established by EQT founder Conni Jonsson 10 years ago with ABBA’s Bjorn Ulvaeus has bought the legendary US rock band’s catalog in a deal estimated to be over $300 million. The acquisition will see Pophouse use its proven playbook to bring fresh new experiences to KISS fans new and old. Part of this will include a digital show using KISS avatars on stage, as Pophouse has done to great acclaim as the founding investor in the ABBA Voyage live show in London. Gene Simmons and the rest of the band will no doubt be popping the champagne as global music artists continue to monetize their music rights. As the band famously sang, these are ‘Crazy, Crazy Nights’.